Trend Observer: CRE8 at CES Asia02-Jun-2015
CES (The Consumer Electronics Show) launched its first ever Asian edition in Shanghai, China last week. Being a pioneer in electronics design, CRE8’s Design Manager – Lee Chen was there to bring back the latest industry news.
Some of the main consumer trends that Lee has observed include the hype around Internet of Things, a variety of virtual reality devices, as well as a great number of wearables and acoustic products.
Another interesting finding is that apart from big international brands and companies, there were more startups and newly established brands created by experienced manufacturers who were seeking for transformation, giving the show a different dynamic.